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Landers & Partners Blog

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Momma Goldberg's Celebrating 40 Years

One of our clients, Momma Goldberg's, is celebrating 40 years in the business! This a fantastic feat in today's highly competitive restaurant industry. We are proud to have supported their most recent success and help them celebrate their birthday in a BIG WAY!!!

 

Join the Birthday Celebration

Even if you don’t have a Momma G's location near you, you can still celebrate 40 years of love with us! Order your copy of their special birthday book "Momma's Love" and learn about Momma Goldberg’s history brought to you with humble gratitude and a lot of love.

While we did not have a hand in writing the book, we had a hand in promoting the book with arranged book signings, selecting a charity for the book proceeds: Reach out & Read and designing a coupon insert.

b2ap3_thumbnail_MG-book.png

 

Our Marketing Campaign for Momma G's Birthday Celebration also included:

Producing POP
Choosing limited time offer
Planning store decorations
Producing bag stuffers
Designing crew t-shirts
Planning and creating radio spot
Planning social media and website support
Planning a Register to Win promotion online
Helping with publicity, press release and VIP events

 

Do You Have a Milestone You'd Like to Celebrate in a BIG WAY?

The Landers & Partners team would love to help out. We specialize in Grand Openings, Birthday Celebrations, Charity Events - you name it! Contact us and we'll make sure your next event doesn't go unnoticed.

 

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1596

 The Landers & Partners team enjoyed a night out at the Knicks with ESPN

MSG style (Madison Square Garden)

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2132

First of all, we are always blown away by social media statistics and YouTube’s most recent statistics are mind blowing. Just in case you aren't sure whether or not you can “reach” your target market on YouTube. Check out these numbers and think again!

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2387

Let’s talk about the power restaurants have over people. Food…appetite…visual…food porn. According to bon appetit, a popular food lifestyle magazine, food porn is something that makes your tastebuds tingle, an outrageous display of decadence or just a nicely shot photo of food.

So, what does this have to do with marketing? Well, for one, photos of food can be found posted all over social media networks. And #foodporn is one of the most frequently used hashtags on popular photo sharing sites like Instagram.

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2682

Landers helped the Cleveland Taco Bell operators host their 17th Annual Taco Bell Charity Golf Classic at the Barrington Golf Course in Aurora, Ohio on Monday, June 16th. This event is the cornerstone of the Million Dollar commitment to the Cleveland Boys & Girls Club that the Operators made last year. The weather was beautiful, the donations were many, and the Cleveland Boys & Girls Club are closer to their goals for the year! Check out photos from the event.

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2148

GROW YOUR BUSINESS 140 CHARACTERS AT A TIME

With 500 million tweets a day and 230 million active users, people turn to Twitter to bring them closer to the things they care about, whether it’s the news that affects their lives or the restaurant down the block. Most importantly, Twitter was designed to spark real time conversations which gives restaurant owners the ability to stay connected with their customers 24 hours a day.

Here are some basic steps to follow to get you started!

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2062

Facebook (FB) is associated with socializing and so is eating out with friends and family so why aren't more restaurant owners using this tool to keep their customers coming back for more?

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2048

Landers & Partners had a great time in NYC this week on a press tour promoting the new Taco Bell Breakfast that included CBS Radio and Clear Channel Communications, Inc. radio stations on behalf of NYC Taco Bell operators. Check out photos from the event.

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